Summary
Description
Assistant Deputy Minister
Strategic Communications
Government Communications and Public Engagement
Ministry of Finance
Various Locations in BC
Government Communications and Public Engagement (GCPE) is a dynamic, progressive, and innovative organization that supports external communication of government in its ongoing dialogue with British Columbians. GCPE leads and coordinates government communications through its three divisions: Strategic Communications, Communications Operations and Corporate Priorities.
The Assistant Deputy Minister (ADM), Strategic Communications, reports to GCPE’s Deputy Minister and leads cross-government strategic communications, research, marketing, digital content, and creative services. The ADM oversees the Cabinet Priorities team, Research and Analytics, In-House Studio, Digital, Marketing and Advertising, and Graphics units. This includes responsibility for public opinion research, digital and social media content, creative design, government’s visual identity, and all paid public advertising and marketing campaigns.
The ADM works closely with the Premier’s Office, Executive Council, GCPE Deputy Minister and senior ministry staff to deliver integrated, insight-driven communications that advance government priorities and foster public trust. The role provides executive leadership and expert counsel on using paid, owned, and shared media and ensures consistent and impactful communication across platforms.
The ideal candidate for this role is an experienced senior leader who thrives in high-stakes, time-sensitive environments with competing priorities. They bring executive-level experience in communications, marketing, digital media, or public engagement in a large and complex organization to the table, and already have an advanced knowledge of government processes, communications best practices, and multiple media landscapes. This strategic thinker is a decisive decision-maker who models excellent communication and advisory skills in every interaction.
Well versed in diversity and inclusion best practices, the ideal candidate uses their knowledge of the mandate, structure and legislated responsibilities of the BC government to inform their work practices. Able to lead organizational change, develop people, build collaborative teams, and foster a healthy workplace culture grounded in public service values, this exemplary candidate ensures consistent, efficient, and strategic communications that are aligned with government objectives.
A complete role description and listing of qualifications is attached. The appointee will be required to consent to a criminal record check.
The BC Public Service is committed to creating a diverse workplace to reflect the population we serve and to better meet the needs of our citizens. Consider joining our executive team and being part of an innovative, inclusive, and rewarding organization.
To apply please email a clear and concise cover letter and resume in one document (.pdf) to Executive Recruitment at: Executive.Recruitment@gov.bc.ca by August 15, 2025. Please note the application document must be in .pdf format. Email Executive Recruitment if assistance is needed. Thank you to all who express interest.
